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IFSE Launches New Brand and Website
to Better Serve Students

Toronto, ON – June 27, 2016 – IFSE Institute, the education arm of The Investment Funds Institute of Canada (IFIC), today announced the launch of its rebranded website, IFSE.ca, to better serve students as they, in turn, work to strengthen their knowledge to better assist investors.

“IFSE is committed to delivering innovative, best-in-class financial education and superior service to the industry,” said Christina Ashmore, managing director of IFSE. “The new brand reinforces these commitments and conveys our focus on the future.”

IFSE’s website includes several new features:

    • IFSE’s Careers page will give students exposure to real-life case studies that show how former students’ careers have benefited from the Institute’s courses.
    • IFSE’s Blog will cover key regulatory developments and product trends across the financial services industry.

    “Our strengthened online presence enables us to provide a more user-friendly experience to our students, and draws on evolving innovation and technology,” noted Ashmore.

    IFSE partners with the financial services industry to offer several investment funds proficiency courses, including the Canadian Investment Funds Course and the Branch Managers’ Examination Course. Last year, the company developed a continuing education module on CRM2, which was made available to industry professionals at no charge as part of the industry’s commitment to ensure that the new rules are implemented effectively.

    “IFSE is the Canadian leader in its field,” notes Joanne De Laurentiis, IFIC’s president and CEO and chair of IFSE’s board. “Its educational offerings strengthen the level of professionalism within the investment funds industry, so that companies can continually improve the quality of their service to investors.”

    Students and industry professionals are encouraged to visit IFSE’s new website frequently for regular updates on new courses, continuing education modules, and regulatory and industry developments.

    About IFSE

    IFSE Institute is the educational arm of the Investment Funds Institute of Canada. IFSE is committed to delivering best-in-class financial education and support for individuals, financial services companies and academic institutions. As a proven leader in financial services training, IFSE is entrusted by the regulators to be an approved education provider to the Canadian financial services industry. IFSE is a not-for-profit organization that has been creating affordable, innovative learning solutions since 1967. Most notably, IFSE offers the Canadian Investment Funds Course and the Exempt Market Products Course leading to mutual fund and exempt market registration respectively.

    About IFIC

    The Investment Funds Institute of Canada is the voice of Canada’s investment funds industry. IFIC brings together 150 organizations, including fund managers and distributors and industry service organizations, to foster a strong, stable investment sector where investors can realize their financial goals. By connecting Canada’s savers to Canada’s economy, our industry contributes significantly to Canadian economic growth and job creation. The organization is proud to have served Canada’s mutual fund industry and its investors for more than 50 years.

    For more information:

    Christina Ashmore, Managing Director, IFSE Institute: 905-366-0827, cashmore@ifse.ca

    OR

    Andrew Perez, Communications Specialist, Public Affairs, IFIC: 416-309-2313, aperez@ific.ca